Briefing
The point of this project was to participate in the contest of "Festas de Lisboa 11" (one of the most significant events of every year in Lisbon, where everyone goes out) and, of course, have fun and sacrifice during it. The contest is about the personalization of an empty sardine through her silhouette, so I decided to pick up two different concepts.
Project
One of the concepts was about the Iconic historic celebrities of Portugal (most of them from Lisbon). It was a great challenge because I adapted the celebrity's form to the sardine form. And at the same time, I could not deform their characteristics because they could become unreadable. They also should be reversible and perceptible in the distance.
On the other hand, I pick up the concept of the unique Portuguese sidewalk, where I want to give him a lot of energy, dynamism, and movement, appealing to the term "Party." It was also a big challenge because I had to frame each rock and the event's logo in the correct spot. I felt like a constructor that would give society a place to walk and party.
